First Look at Google's Search Generative Experience on Desktop

Unboxing the Search Generative Experience (Google SGE) 

It’s Official: AI Is Coming to Google. As always, it’s an interesting time to be on the internet. Google SGE is set to bring AI to the everyday search process! With AI at the forefront of communication technology, it’s hard to know what the future holds. It’s like an arms race, with every company out …

How to Build Topical Authority As a Small Business

Small businesses often struggle to gain traction online when compared with larger corporations with seemingly limitless resources backing them up. But don’t get discouraged! With patience and some hardcore TLC (Tender Love and Care), your small business site can thrive online and bring in more customers despite all the competition. To do this thing right, …

An iPhone with the Google Search page open.

What Is Search Intent? The 4 Motivations Behind Search (2023 Guide)

If you’re looking up search intent, you’re probably a seasoned internet user. Most people (myself included) don’t give a thought to Google Search anymore. It’s so convenient and easy to use that we just pop in the first few words that come to mind and see where the almighty browser leads us. It’s just a …

Lengths of rope connected to metal nodes.

What Are Backlinks? Introduction and 17 Effective Link-Building Methods (2023 Guide)

Introduction to Backlinks (And 17 Ways to Get Them) Did you know that Search Engine Optimization (SEO) isn’t just about the content on your website? Along with over 200 other factors, your Google rank (or domain authority) depends partially on how many other websites link to yours. This free link-building guide will tell you everything …